 Early Times Report
JAMMU, Oct 28: FICCI FLO Jammu, Kashmir & Ladakh Chapter, in collaboration with SMVD Narayana Superspeciality Hospital and the Jammu Municipal Corporation (JMC), launched a large-scale community health campaign under the banner "Let's Paint Jammu Pink - Together for Her."
The initiative began with a comprehensive cancer screening camp for JMC sanitation workers, offering free PSA tests, Pap smears, and mammography screenings. A 20% healthcare discount card for sanitation workers was also launched, applicable at both SMVD Narayana Superspeciality Hospital, Kakryal, and SMVD Multi-Speciality Clinic, Free Belt Park, Gandhi Nagar, Jammu.
The campaign also targets 1,000 mammography screenings for underprivileged women by 31st March 2026. To symbolize the city's commitment to women's health, Jammu Tawi bridges will be illuminated in pink, spreading the message of awareness and early detection.
Dr. Devansh Yadav (IAS), Commissioner, JMC, said,
"Sanitation workers are the backbone of our city. Prioritizing their health reflects true inclusivity. I commend FICCI FLO JKL and SMVD Narayana Hospital for this noble collaboration."
Mrs. Arti Choudhary, Chairperson, FICCI FLO JKL, stated,
"Painting Jammu pink is not just symbolic - it's a movement for awareness, access, and empowerment. Every woman deserves timely screening and care."
Dr. M.M. Mathavan, Facility Director, SMVD Narayana Superspeciality Hospital, added,
"Through this partnership, we're extending preventive healthcare to the community. Early detection saves lives, and our mission is to make it accessible to all."
The campaign will continue with outreach activities, awareness drives, and special screening camps across Jammu to promote women's health and cancer prevention. |
