x

Like our Facebook Page

   
Early Times Newspaper Jammu, Leading Newspaper Jammu
 
Breaking News :   Under-construction building collapses in Dasna in Ghaziabad, at least 5 feared trapped | Kerala the best governed among big states in India, Himachal tops the small states list: Report | Anti-ISI slogans outside Pakistan Army headquarters ahead of general elections | Reverse countdown of Modi government has begun: Sonia | Will win with love, not with hatred: Congress posters highlight Rahul’s hug to Modi | Small batch of pilgrims leave for Amarnath shrine | Encounter between forces and terrorists who killed cop in J&K's Kulgam, 3 neutralised | Azad explores new equations to corner Sharma bros, Karra | Over 20 BJP leaders from Kargil quit party, charge Koul with promoting sycophant culture | Was Ram Madhav forced to cancel his Jammu visit? | Land mafia grabs prime land in overnight 'operations' in Sidhra | Ganai to hear public grievances on July 22/23 | Governor reviews encroachments on State, Panchayat and Forest lands in the State | IIPA organizes training programme | Hindustan Petroleum organizes Blood donation camp | Alleged custodial killing sparks protest at Chatroo | Submit deficient documents on July 24 at Venue: PRB | Land grabbers encroach upon AHD's Fodder Farm | Ch Lal Singh to launch non political organization | Omar demands probe into awarding Wular lake dredging to Indo-Sino company | Constable found dead after being abducted by militants | OSC holds awareness camp | District admin retrieves 1590 kanals State, Kacharai & Common Land in Akhnoor | Employees' promotion to higher post can't be denied: HC | Municipal and Panchayat election is good step for peace in J&K: Sodhi | J&K Bank promotes 578 officers | ITI Jammu organizes mega plantation drive | Jammu Artist to display Art with Artists of 33 Countries | Parvez Ahmed inaugurates 'JK Bank House' in Delhi | BLSKS presents 218th Musical Play "Ladli" | Natrang theatre festival concludes | Wadiye Kashmir thrashes Manhas Cricket Club | Authorities mislead PM about 'poor' Reasi village | Pushp Vatika organizes a Quiz competition for Class Kalika | Kala Bharti Child Art organizes Drawing, ors competition | BJP speaks Kashmiri language, says 'polls not for political solution of Kashmir issue' | Mafia runs illegal taxi stand at Katra | Articles 35-A, 370 can be repealed in one minute | Loopholes in industrial policy encourage land mafia | BJP has some plan to form Govt as Assembly has been kept under suspended animation | SSA forgets to fill posts advertised year ago | Mehbooba throws 'tantrums' again | Now NC 'divided' over former JNU leader's entry into party folds | In JK, one rape committed daily | Police arrest 2 active LeT men in Sopore | Militants fired upon CRPF troopers | Security Forces lay siege to Bamdoora village | Unique protest by farmers before DC Budgam | Revenue clerks indulge in corruption pactices | Prohibiting non-permitted TV channels not within JK Govt's purview' | Inter School District Level Competitions concluded | Amarnath pilgrim dies of cardiac arrest, toll touches 33 | HC directs removal of illegal structures near Tawi bed | Power shutdown | HC stays promotion list of Jammu province patwaris | Jammu receives 57 millimeters of rain in 40 hours | Doda police cracks burglary case, arrests thief | SRMSS urges Governor to constitute public board for all temples, shrines | Swami Rajeshwara Nand Ji Maharaj interacting with team members in Jammu | Nehru Market Businessman felicitates Saleem Khan | Abdullah refused exemption from personal appearance | Puremart. in opens Organic dry Fruits store in Jammu | Over 3,500 yatris leave for Amarnath | Youth is the backbone of our Nation: Raina | Unidentified man found dead mysteriously | Polish couple celebrates wedding reception in Kashmir Valley | Ch Lal Singh to launch new political party | JMC seizes electronics shops | Unemployed youth strike enters day 15 | No-confidence motion with confidence | Gujjar ratans of Jammu & Kashmir | Commercialization of education in India | Back Issues  
 
news details
Tourism Deptt spends Rs 7 crores on advertisement/publicity in 8 months of FY 2017-18
What about the output?
4/16/2018 12:19:00 AM
Jehangir Rashid

Early Times Report

SRINAGAR, Apr 15: The Directorate of Tourism Kashmir has spent whopping more than seven crores on the advertisement and publicity of tourism related activities during the first eight months of financial year 2017-18.
In response to a Right to Information (RTI) application moved by Muneer Ahmad Dand resident of Vishwa Bharti College Road, Rainawari, Srinagar the Public Information Officer (PIO) of Department of Tourism Kashmir has said that Rs. 711.03 lakhs have been spent under "Advertisement & Publicity" head as per the minutes of the publicity committee meeting.
The PIO has said that the advertisement and publicity budget is approved in publicity committee meeting held annually. The department has classified the budget under the advertisement and publicity head in various sub-heads. The budget has been fragmented under these sub-heads accordingly.
For participation in international travel events/road shows in various countries the budget has been kept as Rs 90 lakhs. An amount of 40 lakhs has been earmarked for participation in various events/activities like travel experimental show, GITB Jaipur, Kargil festival, Conde Nast traveler advertisement and Dragon Boat Championship, said the PIO.
The PIO said that Rs. 489.25 lakhs have been kept in the budget for organizing of FAM tour, publicity through OOH, Print Media/Radio, Production/Airing of promotional promos/TVCs, printing of publicity material, sponsorship of conferences/seminars, organizing of road shows, advertisement in magazines, website management and miscellaneous activities.
The department has chosen M/S. Hindustan Thompson Associates, Gurgaon as the official advertising agency at the national level. M/S. Associated Media has been selected as official creative agency at the local level for creative designing and printing banners as well as hoardings.
M/S. K2 Image Axis, Srinagar has been selected as official agency for providing of photo frames. M/S. Dar Restaurant, Srinagar has been selected for proving of Food & Beverage. M/S. Sindh Hill Camping Agency, Ganderbal has been selected for providing shamiyana/tentage services by the department.
M/S. Ahmad Motors has been selected for providing transport services. M/S. Press PR, Srinagar has been engaged as local public relations agency. M/S. Kashmir Photography Club, Srinagar has been selected as social media agency. M/S. Olympic Sports Centre has been selected as agency for supplying mementos/souvenirs. M/S. K2 Image Axis, M/S. Debonair Films, M/S. Associated Media, M/S. Cross Media Marketing, M/S. Bubble Fly Technologies have been empanelled for drone videos.
The PIO of the department has said that the Adnan Sami show was conducted by the government with the department of tourism only acting as a facilitator. The PIO has claimed that the department follows all the terms and conditions for tendering process. With regard to empanelment of local event management company with the department the PIO has said that tender has not been finalized since the matter is sub-judice in the court of law.
  Share This News with Your Friends on Social Network  
  Comment on this Story  
 
 
 
Early Times Android App
STOCK UPDATE
  
BSE Sensex
NSE Nifty
 
CRICKET UPDATE
 
 
 
 
 
 
 
 
   
Home About Us Top Stories Local News National News Sports News Opinion Editorial ET Cetra Advertise with Us ET E-paper
 
 
J&K RELATED WEBSITES
J&K Govt. Official website
Jammu Kashmir Tourism
JKTDC
Mata Vaishnodevi Shrine Board
Shri Amarnath Ji Shrine Board
Shri Shiv Khori Shrine Board
UTILITY
Train Enquiry
IRCTC
Matavaishnodevi
BSNL
Jammu Kashmir Bank
State Bank of India
PUBLIC INTEREST
Passport Department
Income Tax Department
JK CAMPA
JK GAD
IT Education
Web Site Design Services
EDUCATION
Jammu University
Jammu University Results
JKBOSE
Kashmir University
IGNOU Jammu Center
SMVDU