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Navin Choudhary pitches for production of market oriented crops for better returns
1/12/2021 10:40:07 PM
Early Times Report
JAMMU, Jan 12: "Production of food crops like Potato, Maize and Wheat matching quality parameters of big food chains and food processing units should be promoted for better marketing and high returns to the farmers" stated Principal Secretary Agriculture Production & Farmers Welfare, Navin Kumar Choudhary, during his visit to the field of progressive potato grower, Basant Singh Sani at Arnia who has grown 25 acre of Lady Rosetta variety of Potato used in making of Potato Chips.
Director Agriculture Production & Farmer's Welfare Jammu, Inder Jeet, Director Horticulture, Jammu, Ram Savak, Director Horticulture Planning & Marketing, Imam Din, CAO Jammu, S A S Reen besides other senior officers of line departments accompanied the Principal Secretary during his visit to Arnia, Kotli Mian Fateh, Bishnah and Maralian.
Principal Secretary, while addressing farmers at Arnia, outlined that purpose of such efforts is to encourage the farmers to produce raw material of international standards meeting the requirements of big food chains. He informed that Potato L R variety is crispy, suger free and high yielding best suited to meet the raw material needs of Jammu based Potato chips industry. This is a win win situation in which farmers will get better returns of their produce and industrialists will get cheaper raw material as earlier required potatoes were being procured from outside the UT, he added.
Interacting with the farmers, Principal Secretary asked for formation of Potato Farmers Producers organization (PFPO) which will be beneficial in providing much needed market linkages to farmers. He further maintained that Department is committed to establish Farm Machinery Bank for full mechanization of Potato cultivation so that during next season more than 400 acre of land can be covered under L R Variety of Potato.
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