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| BIG 92.7 FM starts live Aarti from Vaishnodevi Shrine | | | Jammu MARCH 23 BIG 92.7 FM has achieved yet another distinction of being the first in the field of radio to transmit live Aarti from Shri Mata Vaishnodevi Bhawan Katra in Jammu and Kashmir for its listeners across the country, thus generating tremendous piety among the people with Aarti streaming directly into their homes. The Aarti is aired every morning from 6 to 7 am and will continue till the end of navrataras. Commenting on the unique service, Jagmeet Singh Bahari Cluster head J&K said that recognizing its responsibility to its community, the BIG FM 92.7 decided to go for live Aarti telecast with a motive to reach out to as many people as possible. Initially the weather conditions virtually made it impossible to transmit the live Aarti and the heavy rains coupled with hail storm made the task more arduous, he said adding that the commitment and dedication of the team made it possible. He said this could not have been possible without the positive support of the Shrine Board. Puneet Kumar CEO Shrine Board said, ‘We are extremely delighted that now pilgrims can have a holy experience from their homes itself. We are committed to better management and governance of the Holy Shrine and this live broadcast of the Aarti would enable Mata’s blessings to reach more and more people’, he maintained.
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