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| Big 92.7 FM syndicates content to Asian FM | | |
Early Times Reporter
Jammu Aug 31
Big 92.7 FM has joined hands with Asian FM in the United States, dedicated to serving and promoting the south Asian community. As part of the alliance, Big 92.7 FM will syndicate content to Asian FM which will be in the form of non-music content. The content will be heard across major cities of the US and will begin to be aired from September 1.
As part of the agreement, BIG 92.7 GM will give Asian non-music content. The content will be largely in Hinglish.
The content will be spread across the week covering the pegs of devotional, humor, romance, television, bollywood, health and of course the top 30 countdown. With the Asian FM programs are designed to cater to all sections of the community in English and Hindi.
Speaking on the alliance, Jayyant Bhokare, Vice President, Business Development, BIG 92.7 FM said, this tie up marks the foray of BIG 92.7 FM in the international arena and we are extremely excited to join hands with one of US most unique and popular Radio Station Asian FM, After the phenomenal response received from India we are all geared to entertain people overseas. Our effort is to entertain the Indian Diaspora, giving them the flavour of radio, back home. We are confident that our innovative program offerings centered on the pegs of devotion, humor, love, bollywood, television etc. will be very well received.
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