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| Brand India: The buzzword at WTO discussion | | National seminar on India's exports underway at BGSBU | | Early Times Reporter
Jammu | Oct 20
In a path-breaking academic initiative, a brainstorming two day national seminar on India's exports with particular reference to changing world scenario got underway at the Baba Ghulam Shah Badshah University Rajouri.
Vice Chancellor Sh Masud A Chaudhary threw open the deliberations with his inaugural address this morning. Scores of economists and experts in foreign trade are attending the seminar which is first such academic discussion in Jammu and Kashmir on the issue immense significance.
While the speakers and participants of the seminar discussed the technical and legal aspects of the world trade regime and new emerging business paradigms, there was unanimity in making Jammu and Kashmir as a launching pad for India's trade relations with the Central Asian countries. The participants stressed that Governments of India and Pakistan must hammer out the hitches to launch cross-LoC trade between two parts of Jammu and Kashmir and then reach out to the central Asian countries.
Participants also made an overwhelming point that efforts are needed to build a 'Brand India' which can be sold to the world without competitive and tough marketing.
Earlier in his inaugural address, the Vice Chancellor Sh Masud A Chaudhary shared his worries on the that a UN report has said that India is unlikely to accomplish the Millennium Development Goals (MDGs) for which the deadline is 2015. This, in spite of the fact that the Finance Minister P. Chidambaram letting us know that our country has attained 'anchor growth rate" of 8.5% which would be the envy of just about every finance minister in the world. As average citizens what is baffling for each one of us is that in spite of everything that is healthy in our economy why are we still laggards in the crucial exports sector? Do we lack direction? Do we need to have stringent quality controls in order to boost our exports of both goods and services? Are our complicated official procedures coming in the way of giving the requisite boost to our exports? Are we required to bring about some reforms in our banking system so as to attract better entrepreneurship? Is there the need of building something like 'Brand India' which by itself is guarantees enough of our credibility, quality and competitiveness? Similarly, we shall have to move in the direction of requisite reforms in our laws which will enable us to give fillip to our exports.
The Vice Chancellor said the conduct of prestigious seminar is happily coinciding with the commencement of the third academic session of this university. The presence on the campus of eminent participants at this particular point of time shall certainly provide an impetus to our efforts at grooming and cultivating excellence at all levels, particularly the freshers having their maiden feel of campus culture. It will, no doubt, ignite these young minds on way to self-discovery in the most intricate and complex process of their intellectual evolution in today's fiercely competitive atmosphere. That this seminar is sponsored by AICTE is a feather in our cap. In barely three years of its existence, this university through its upwardly strident policies and programmes has succeeded in grabbing national attention despite several handicaps is something which makes us legitimately and genuinely proud. |
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