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| 9X channel sponsor media cup 2007 | | | Mumbai | Jan 10 The recently launched Hindi entertainment channel 9X from INX media, sponsored the media cup at the sporting event organized by Varanasi Press Club. The event includes various sports including cricket and other popular games held with a view to encourage the spirit of friendship and healthy competitive spirit between media in the region. Speaking on the sponsoring of the media cup, Anthony Pettifer, group director brand and communications, said, “We are very happy to associate with the highly respected and reputed Varanasi Press Club and sponsor the media cup this year. Our aim is to associate the channel with fun and exciting events that reflect our brand. We believe that our association with sporting activities like this one will help us reach out to our valued viewers in Varanasi and strengthen our relationship with our audience in the region.” 9X channel is a on stop shop for fiction and non fiction entertainment. The channel has a range of programmes to suit viewer preferences from dramas to which move away from kitchen politics to provide something for everyone in the family. Reality shows and comedy broadband together with bollywood blockbusters provide the complete entertainment package. |
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