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Maruti Suzuki expands the Commercial network portfolio
3/17/2020 10:30:22 PM
Early Times Report
JAMMU, Mar 17: Maruti Suzuki India Limited today announced the expansion of its commercial network portfolio. The Company's Commercial network will now also sell the extensive Tour range of vehicles, namely Tour H1 (hatchback), Tour H2 (hatchback), Tour S (sedan), Tour V (van) and Tour M (MPV). Maruti Suzuki Commercial network already retails light commercial vehicle Super Carry and country's best selling van Eeco. Maruti Suzuki forayed into the commercial segment in September 2016 with Super Carry. With a 240% growth in the past three years, the inclusion of the Tour range will help further strengthen the Maruti Suzuki Commercial network.
Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited said, "Maruti Suzuki's Commercial channel is the fastest growing commercial network in the country. A majority of the Commercial network customers comprise of 'owner-cum-driver' who are ambitious, risk takers and are looking for recognition. Their primary need is to get a stable income, and these vehicles contribute as a source of livelihood for them. Similarly, the fleet owners seek increased productivity, improved earnings and expansion of their business. Our internal research suggests that both these goods carrier owners as well as passenger carrier owners have similar business needs. Recognizing this as an opportunity, we decided to consolidate our commercial offerings under one roof."
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