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| VLCC to setup India's first 'Knowledge Center' | | |
New Delhi, September 14
In keeping with its pioneering role in the Indian Wellness Industry, the country's largest slimming, fitness and beauty brand, VLCC today announced plans to set up India's first 'Wellness Knowledge Center - a research library and development center dealing with obesity and related disorders. Eminent Dietician Dr. Rekha Sharma has been appointed by VLCC to spearhead the initiative. Dr Sharma is former Chief Dietician-AIIMS and Secretary & Nutrition Consultant - Diabetes Foundation India, and has joined VLCC as Senior Vice President and Head - Knowledge.
Under Dr. Sharma's direction the Knowledge Center will channelize the huge
information pool that VLCC has created over the last 15 years into
productive therapies and Industry learning's. Says Ms. Vandana Luthra
Founder & Mentor VLCC Group, 'Not only will the Knowledge Centre serve as a
vast information resource bank to be leveraged for the Customer's benefit,
but will also serve the greater information needs of the evolving Indian
society. As awareness on Health, wellness and obesity issues increases in a
Globalized Indian mindspace - so does the need for accurate and tailor made
information on the subject of obesity and related diseases.'
'VLCC's extensive experience across cultural contexts will serve as a boon
to health practitioners across India and elsewhere in the world.' said Dr
Sharma, 'I look forward to bringing together my own experience in the
nutrition industry and VLCC's strong brand recognition to provide effective
health solutions to Indian consumers". |
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