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Small tea growers play pivotal role in industry: Goyal
9/29/2023 9:44:35 PM

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GUWAHATI, Sept 29: Union Commerce and Industry Minister Piyush Goyal on Friday highlighted the pivotal role played by small tea growers in the plantation sector and stressed the need for enhanced livelihood opportunities for them. .
The union minister, in a video address to the stakeholders present at the National Small Tea Growers Conference, focused on the importance of promoting organic tea through marketing and leveraging India's position as a one-stop destination for various tea varieties. He also called for targeting high-value markets like Europe, the US, and the Middle East.
The union minister also stressed the need for sustainable solutions to address climate change challenges and encouraged innovation across the entire tea supply chain. He expressed confidence that this conference would catalyze positive transformations within the industry and enhance the livelihoods of valued tea growers.
On the occasion, Tea Board's former chairman Prabhat Bezbaruah said that it was imperative to support the small growers and empower them for quality tea production. .
It is crucial for the organised sector and government bodies to support small tea growers in their journey towards quality tea production, he said.
The day-long conference was jointly organised by Solidaridad and the Confederation of Indian Small Tea Growers' Associations (CISTA).
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