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| CM Yogi govt launches first-of-its-kind marketing development assistance scheme for service exporters | | | Early Times Report
LUCKNOW, Dec 16: Under the leadership of Chief Minister Yogi Adityanath, the Uttar Pradesh government has taken a major step to accelerate the growth of service sector exports. For the first time, a dedicated Marketing Development Assistance scheme for service exporters is being introduced under the Uttar Pradesh Export Promotion Policy 2025-30.
The scheme will provide financial support to help service exporters expand their footprint in international markets, making Uttar Pradesh the first state in the country to roll out a specialized marketing assistance policy exclusively for service exports.
This initiative aims to enhance the global competitiveness of service exporters from the state, strengthen their marketing capabilities, and improve service quality in line with international standards.
By promoting service exports, the scheme will further strengthen the state's export-oriented economy while generating new employment and investment opportunities.
The scheme will benefit service exporters registered with the Export Promotion Bureau, Uttar Pradesh (UPEPB) and the Uttar Pradesh Export Promotion Council, who are engaged in exporting services under the 12 champion service sectors identified by the Government of India and are promoting services originating from Uttar Pradesh in global markets.
Under the policy, service exporters will be eligible for financial assistance of up to 75 percent, subject to a maximum of Rs 2 lakh, towards stall rental expenses for participation in international trade fairs, exhibitions, and buyer-seller meets held abroad. |
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