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| J&K Grameen Bank conducts Mega Financial Literacy Camp under DFS Saturation Campaign | | | Early Times Report
JAMMU, Nov 5: To promote financial inclusion, social security schemes, digital banking awareness and financial literacy among the public, a mega camp under the Saturation Campaign of the Department of Financial Services (DFS) organized by Jammu and Kashmir Grameen Bank in coordination with the Reserve Bank of India at Village Salehar, Tehsil Bishnah, District Jammu on 04th November 2026.
The Camp was presided over by Sh. Prabhakar Jha, Regional Director (RBI-Jammu). Key dignitaries attending the Camp included Sh. Lalit Parkash (Chairman, Jammu and Kashmir Grameen Bank), Sh.Ram. Sarup (Deputy General Manager, RBI), Smt. Vibha Gupta (Deputy General Manager, RBI) and Sh. Sachin Gupta (General Manager, Jammu and Kashmir Grameen Bank). The Camp was also attended by officials of Jammu and Kashmir Grameen Bank and officials from various other banks operating in the area.
The Camp witnessed large and enthusiastic gathering including elderly residents, women and young children. Attendees were educated on various Financial Inclusion initiatives, such as PMSBY, PMJJBY, APY, PMJDY, Re-KYC, CKYC, prevention of digital frauds, etc. To engage the audience effectively and to demonstrate these schemes, an interactive Nukkad Natak was also organized by the Bank. To facilitate participants, to address their concerns/ queries related to Banking and to enrol them under these schemes, Counters were established at the camp venue by various banks including Jammu and Kashmir Grameen Bank.
Lalit Parkash, Chairman, Jammu and Kashmir Grameen Bank in his Keynote address highlighted the vital importance of Financial Inclusion Schemes and role of Jammu and Kashmir Grameen Bank as a major player in offering these schemes to rural populace of UT of Jammu & Kashmir and Ladakh. Participants were encouraged to understand the benefits of social security schemes and protect their families against financial hardship in the event of death, accidents or old age. He encouraged attendees to approach their respective Bank branches to enrol and derive maximum benefit from these schemes.
Prabhakar Jha, Regional Director (RBI-Jammu) highlighted the importance of Financial Inclusion and encouraged the public to avail themselves of various government sponsored financial and social security schemes. He also lauded Jammu and Kashmir Grameen Bank for its efforts in Financial Inclusion Segment particularly in the rural areas of the UT. |
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