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J&K to be promoted with their unique distinctiveness on world canvas
8/23/2009 9:08:32 PM
Early Times Report
Srinagar | Sunday, Aug 23
Jammu and Kashmir government is taking various measures to exploit the tourism potential of the state. The year 2010 has been declared as Jammu and Kashmir visit year at International level to showcase States varied tourism potential at the global level, Minister for tourism Nawang Rigzin Jora said. He said the Legislative Assembly passed grants amounting to Rs 172.97 crore for the departments of Tourism and Culture yesterday. Mr Jora said there was a dire need for synergy and coordination among various departments and development agencies for exploiting tourism potential up to the desired level.

The Minister announced that a motor rally to kick start tourism promotion in Rajouri and Poonch districts would be organised next year adding that the banner of the campaign would be in the footsteps of Mughals. He said under the campaign all heritage places of Mughal period including Mughal Sarain and Noori Chamb would be showcased in an organized manner.

The Minister said that aero sports is being introduced in Surinsar and Kishtwar in Jammu in a big way owing to great potential for it in these areas. In addition, adventure tourism like river rafting and para- gliding has a great scope in Kishtwar and Bhaderwah adding that water sports clubs would be set up in Dul Hasti and Pull Doda.

He said white water rafting championship would also be organized in river Kishan Ganga shortly.

He said that all the three regions of the State-- Kashmir, Jammu and Ladakh would be showcased with unique distinctiveness on the world tourism canvas.
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