news details |
|
|
| LOTTO opens its first exclusive outlet in Jammu | | |
Early Times Report
Jammu, Oct 18: Lotto Sport Italia licensed in India through sports lifestyle pvt ltd has opened its first exclusive outlets in Jammu. The store is very strategically placed in the famous city square mall at Dogra Chowk. The opening of store was done by honourable mayor of Jammu Kavinder Gupta” in presence of company official Praduman Raina- vice president business development and strategy SSIPL group. The store has been opened in association with its franchise partner M/s Maira Lifestyle.
The brand is looking at significantly strengthening its position in the Indian market by expanding both its retail presence in the country and by adding innovative products to its existing product line. The company, in order to cater to the growing demand of the customer, is specially product line. The company, in order to cater to the growing demand of the customer, is specially focusing on developing its retail area through Mono brand stores in tier 1 and tier 2 cities. SLPL plans to expand the horizon for Lotto by opening 300 mono brand lotto stores in the next 5 years. 19 of these stores have already been opened since Oct 08 and there are concrete plans to take this number to about 50 by March 2010 said Praduman Raina. He further said that in India, Lotto has been positioned as a “sports lifestyle” brand offering fashionable lifestyle and authentic sports performance products which reflect Lotto’s brand mantra of “Italian sport design” The footwear collection has top of the line tennis and soccer performance products along with a substantial offering in the running and lifestyle category and the line is priced from 699 to 2499. In apparels, the collection focuses on active lifestyle both for men’s and women’s with a rich selection of fabrics, colors and style which would give a true representation of the brand- lotto. The offering consists of a multitude of designs across categories like crews, polos, striper polos, graphics, lowers, shorts in fabrics like cotton, fast-dry polyster, microfibre etc.
The accessories collection of socks, caps, headbands, wristbands and bags-luggage bags, backpacks, office bags, drum bags, wetkits etc offering excellent international design and value.
|
|
|
|
|
|
|
|
|
|
|
|
|
| |
| |
|
|
|
|
 |
|
|
