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| Dishtv ties up with J&K Bank; recharge available at Khidmat Centers | | | EARLY TIMES REPORT
SRINAGAR, March 23: With a view to serve its customers conveniently right at their doorsteps, Dishtv- the pioneers and market leaders in the Indian Direct-To-Home (DTH) market, today announced an alliance with J&K Bank, which shall enable it to offer recharge preference to its subscribers in the state.
Dishtv recharge shall now be available at all J&K Bank run Common Service Centers (CSC), commonly called Khidmat Centers, in J&K under the national e-governance plan.
Commenting upon the alliance, Fazl-e-Mehboob Gani, Vice President, CSC and FID, J&K Bank, said, “Today, DTH is a burgeoning success story in the country and we are delighted to align with the industry leaders, Dishtv by offering their service solutions to people in J&K.”
Dwelling upon the concept of Khidmat Centers, he said, “J&K Bank run Khidmat Centers are ‘fully branded, IT enabled rural retail network’ with focus on providing innovative solutions to rural people at their doorstep. Our focus is to offer B2C services and we have tie-ups with various service providers and aggregators in telecommunications, education, solar energy, financial services and others.
Speaking on the occasion, Salil Kapoor, Chief Operating Officer (COO) Dishtv, said, “As a 10-million strong family, our focus is to bring in novel solutions for customer recharge. Our alliance with J&K Bank is a step in offering our customers in J&K more delight, convenience and power to enjoy uninterrupted entertainment simply by reaching out to the nearest Khidmat Centre in the state.”
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