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Dishtv launches 30 channels on high definition
3/25/2011 9:47:24 PM
EARLY TIMES REPORT
JAMMU, Mar 25: Setting up yet another first in the broadcasting industry in India, Dishtv, India’s largest direct-to-home company is all set to redefine Indian television industry with the launch of 30 individual channels in High Definition on its platform.
With as many as 30 channels offered in high definition, Indian TV viewership is primed to reach the next level of digital entertainment. Dishtv now has an enhanced product portfolio of 267 channels in standard definition and 30 channels in high definition, which is substantially higher than any competing DTH operator in both HD as well as SD transmission.
Speaking on the occasion, Chief Operating Officer, Dishtv Salil Kapoor said “With 30 High Definition channels, Dishtv will be able to put forward a significant differentiated offering to its subscribers. The availability of one or two HD channels on various platforms did not impact the market. Now, with the launch of 30 HD channels, Dishtv has a significant competitive advantage and quantum leap over competition and will officially be scripting the HD revolution in India.”
Dish truHD is being offered at a price of Rs. 2390 which includes one month’s Platinum subscription and all 30 HD Channels. Alternatively, Dish truHD packs are available in two variants- Base pack of 15 channels @ Rs 125 per month and A-La Carte of 15 channels at Rs 100 per month. Dish truHD is also showcasing the World Cup and the French Open through a special pack at Rs 150 for both the tournaments.
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