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| Speak Asia to give direct access to online panel of consumers | | | EARLY TIMES REPORT
Jammu, Mar 28: Singapore based Speak Asia Online has made a foray in the state of Jammu and Kashmir by offering opportunities for accessing influential and opinionated people.
The company is looking to increase its panelist base to meet the shortfall of over 10 million panelists and envisions being the key player of this fast growing USD 750 million market in Asia and aspires to cross the benchmark of USD 115 million by 2010-2011. Unlike conventional market research firms, Speak Asia pays the researcher for imparting their valuable opinion.
Panelist with Speak Asia can be enrolled if the candidate has been an existing online panelist with top 10 market research companies with a valid income proof of at least $1000 in a year. Alternately one can pay $ 60 to take an exam and on passing the exam go through an interview process to be enrolled as a panelist. Fresher and other panelists are required to go through training and read training material from “Online Surveys Today” which is also sent to them as an “E-Bulletin, an independent media organization.
Vivek Gautam chief marketing officer Speak Asia while addressing a press conference said, “Speak Asia is strategically growing its supply chain to ensure that it is fitting the needs of its existing and growing client base as well as those clients that have expressed a desire to reach certain niche audience groups. With this increased supply base, Speak Asia is perfectly placed to offer researchers and buyers of sample the widest choice of high quality panels within one unified platform anywhere.”
Speak Asia Online, has created a paradigm shift in research by eliminating the need of executives for conducting surveys. In spite of investing precious time, prospects got little or no reimbursements for their valuable opinion and the benefits were enjoyed by the market research companies and their executives.
Speak Asia Online empowers panelist to part with their opinion and get paid for it
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