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| CONTRIBUTION OF CINEMA TO OUR SOCIETY | | | Gurmeet Kaur Allinangal | 5/4/2011 11:52:54 PM |
| CONCRETE beginning of Indian cinema was made in the Late 19th and the early 20th Century. The first two decades saw the making of black and white mute pictures in which there were no dialogues – the actors communicated through gestures and actions- and the audience were no dialogues- the actors communicated through gestures and actions – and the audience were entertained by the antices of actors and actresses. The period of black and white movies continued well into the 20th century, but the beginning of films with dialogues- in which the actors properly and effectively communicated with one another was made with Alam Ara in the year 1914. With the advancement of technology came the estmancolour movies with the improvements in sound, stunts and outdoor shooting. All along this journey, cinema remained an integral part of Indian/our society.
Cinema has been the biggest source of entertainment for people in the entire length and breath of the country. All sections of society- rich or poor, young or old literate and illiterate- are crazy about watching movies. For poor sections of society, cinema is the only source of entertainment. There was a time when the tickets for movies shows were as cheap as a few rupees. Now, the cost of one ticket ranges between Rs. 50 to over Rs. 200 depending upon the city, type of theatre ordinary, with stereophonic sound, a PVR or a multiplex. But somehow the moviegoers manage to average that much money to be in a show when a new movie comes to the nearby cinema hall. The poor people have no access to other sources of entertainment expect watching a movie: they cannot go to a hill station to enjoy some days away from work; they cannot go on sight – seeing to other cities – forget other countries; they cannot go on a long drive, on a bike or a car, or for dinner in an expansive Hotel. All these ventures are beyond them. All they can do is to work harder for a couple of days and collect the money to buy a ticket and watch their favourite movie- once or twice a week. All Indian movies contain catchy dialogues and lilting songs. People remember and repeat and dialogues of their favourite actors, and hum the tunes of the songs they like, long after watching a particular movie. In the hall, the joy of people knows no bounds when they hear their favourite actor utter effective dialogues or sing some specific song.
Rick or poor in terms of entertainment, movies are matchless for everybody. Cinema has come off age. Shooting is no longer confirmed to studies outdoor shooting is done in different places including foreign countries. The scenes of breathtaking beauty – snow- clad mountain, green valleys, hill stations, Plateaus, beaches, waterfalls etc. can be seen in movies. Famous places like Taj Mahal, Golden Temple, Eiffel Tower, Trafalgar Square, colossus of Rhodes etc. can be seen in movies. Movies in special events like sinking of the Titanic, world wars, tragedies like the murder of Julius Caesar, etc. have an indelible impression on the movie goers.
Cinema plays a very important role in India. As we all know, the country is a melting pot of different regions, religious faiths, communities, castes and creeds. People speaking different languages and following different customs and traditions are all fond of Hindi movies. There are movies in other languages which are watched by people knowing and speaking those languages, like, Punjabi, Marathi, Gujarati, Tamil and Malayalam. But people prefer Hindi movies. In this way, cinema binds the people of different regions and communities together. They serve the most important cause of national integration. As a matter of fact our Mumbai Filmdom called Bollywood is a unique example of secularism. Actors, singers, music directors, composers, producers, and other artists hailing from different parts of India work together while making a movie. As a matter of fact, Bollywood in like a Mini secular India where people of different faiths live together and work together to achieve excellence in cinema. They regard one another far their act. what better example can there be for people at larger to emulate Bollywood and root out communication from the country?
Indian Cinema not only plays a significant role in integrating society but also imports human values on people such as honesty, hard work, sympathy, charity, brotherhood. Almost all movies have stories in which goodness is rewarded and wickedness is punished. The hero is an embodiment of good qualities. He is respectful towards elders, adores his parents help others, stays away from drinking and gambling and is strong enough to beat a gang of bad boys. It is the hero who is admired by everybody and loved by the beautiful heroine. There is justice and hope in every story in Indian Cinema. This has great influence on people especially the young boys who want to become like the Heroes. There are films on religious themes like Samporna, Jai Santoshi Mata, Shiv Shakti, Nanak Naam Jahaz, Veer Hanuman which touch religious sentiments of people and give the message of truth of religious faith. Society owes a lot to cinema for inculcating such feelings among the people.
Every Hindi movie has, on an average of six to ten songs sung by versatile male or female signers. The lyrics of these songs are written by well-established poets and lyricists. Famous music directors prepare tunes and background music of these songs. Band of expert instrumentalists play different instruments like Sitar, tabla, bango, harmonium, flute Sexophone etc. as per requirement of the song before the song is finalised. These songs become very popular among people. They like to listen to these songs again and again or radio, TV, CD player, etc. Millions of Cassettes/ CD's are sold every month. Cinema, thus, is rendering a great service to the cause of music. India has a great tradition of classical, folk and general music. All these types of music are promoted by Films. Cinema, therefore, serves our tradition of music.
Film-making is an art. In this sense, cinema encourages various arts- acting, singing, dialogue- writing, story-writing, directing, lyrics-writing, composing and music directing. Bollywood is an industry and film-making is a business. Cinema provides employment to millions of people across the country. Apart from the actors, actresses, story writers, lyricists singers, musicians, there are distributors, co-making companies, recording companies, instrument makers, cinema houses and their staff, shopkeepers selling CD's, etc. designers of dresses, dress makers, Cameraman and several others related directly or indirectly with Film-making who earn their livelihood through Cinemas.
As filmmaking is a business, the producers and others who are connected with the business earn crores of rupees every year. They pay huge amount of tax to the government. Similarly, the actors and actresses who charge crores of rupees for acting in a film pay heavy amount of tax every year. The entertainment tax charged by the government runs into several crores of rupees for one day. Cinema is thus a great source of capital for the government which is spent on various projects of development. Cinema thus participates in the country's development.
Cinema also promotes fashion. The latest designs in clothes, hairstyle and even bikes and cars are promoted by the heroes and heroines. This not only brings freshness and change in traditional designs but also sustains what is called the fashion boom. Many business like ready made garments, jewellery and Saloons thrive on the fashion sustained by cinema.
Sometime cinema has also made negative contribution to society. The nudity violence and item songs like "Munni Badnam, Sheela ki Jawani, Dum Maaro Dum" etc. shown on the silver screen has an adverse effect on many young minds especially (school going & college going). Various tricks and methods to deceive people shown in some movies tend to mislead young people or girls and boy imitate the dangerous stunts. Moreover variably advocate western culture and way of life which is an encroachment or Indian tradition and customs. People blindly follow what is shown in films. This creates various types of problems in society. It is also said that films give people false dreams and take away their will to fight against the problems of life. In films the problems are solved quickly, but it does not happen in real life.
At last we must conclude, however, that cinema has made great contribution to society, but it must recognize it responsibilities and try to do away with the negative sides associated with it.
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