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| Chinese International Travel Monitor Launched | | | Early Times Report
Jammu, July 20: Hotel's.com one of the world's leading online hotel booking websites to give an insight into how the Chinese travelers is changing the dynamics of the global hotel market launched Chinese International Travel Monitor (CITM). Johan Svanstrom Managing Director of Hotels.com Asia Pacific commented." The Chinese made a staggering 70 million international trips in 2011 and while many of these were to Hong Kong and Macau the number going further afield is growing significantly. Implementing strategies to cater specifically to the burgeoning source market is moving from a nice to have to a competitive necessary." The study found that the profile of Chinese guests is changing as they become increasingly more independent, confident younger and more familer with foreign cultures and customs.
According t the survey availabiltity of Wifi/internet service and Chinese food were most common requests from Chinese travelers while checking travelers while checking into hotels in India. They also requested for travel guidance in terms of city maps, sight seeing tours, Chinese interpreters, etc |
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