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DC flags off ‘RLG India Clean to Green on Wheels’ campaign
9/8/2021 10:55:46 PM
EARLY TIMES REPORT

KATRA, Sept 8: Under the aegis of Ministry of Electronics and Information Technology (MeitY) and in line with the Digital India movement, the ‘Clean to Green On Wheels’ was today flagged off at Katra, Jammu by Charandeep Singh, Deputy Commissioner, Reasi. The drive would see nine mini commercial vehicles (chotha hatti) covering the expanse of 100,000+KMs across India; they have distinct beat plans in place and shall holistically cover about 110 cities and 300 towns across the country.
The main objective of the program is to reach out to a diverse audience including school students, corporations, bulk consumers, retailers, Resident Welfare Associations (RWAs), dealers, informal sector, and healthcare providers, spreading the word about the Dos, Don’ts and hazards associated with E-Waste. Clean to Green on Wheels shall be spreading awareness to the end users with an objective of ‘Organic E-waste Collection’. It aims to cover a total of 326 schools, 188 RWAs, 134 office clusters/bulk consumers, 176 retailers, 156 informal sectors, and 4 healthcare camps via on ground workshops apart from 4000+ collection program activities.
Speaking on the occasion, Charandeep Singh, Deputy Commissioner, Reasi said, “Even as technological advancements are opening up new and unique doors of opportunities for growth and development in the country, they are creating a greater and more urgent need for each individual to become conscious of appropriate methods to dispose of the electronics once they become obsolete. The Clean to Green on Wheels is a ground-breaking opportunity to reach out to millions of Indians, turning each one of them into ambassadors for spreading awareness of the correct ways to reduce, reuse, recycle, and dispose-off e-waste, for a greener and healthier environment.” Talking about this tremendous start of FY21-22 during the times of this unprecedented pandemic, Radhika Kalia, MD, RLG India, mentioned, “As a company, we have been continuously working towards our goals of establishing a formal e-waste management infrastructure in the country, despite various roadblocks created by the COVID-19 pandemic. At RLG India, we are confident that Clean to Green On Wheels would be a game-changer in the e-waste management space.”
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