| Mahindra unveils FURIO, a new world-class range ICV | | |  Early Times Report
JAMMU, July 28: Mahindra's Truck and Bus Division (MTBD), a part of the USD 20.7 billion Mahindra Group, today unveiled the FURIO, its brand new range of Intermediate Commercial Vehicles (ICVs). FURIO marks the company's entry into the ICV segment and is set to make Mahindra a full range commercial vehicle player.
Mahindra FURIO is the culmination of focused efforts from more than 500 Mahindra engineers, 180 suppliers and an investment of Rs. 600 crores.
Speaking on the occasion, Dr. Pawan Goenka, Managing Director, Mahindra & Mahindra Ltd said, "The unveiling of the new FURIO range of ICV trucks is a defining moment for our Truck and Bus business as we are set to enter a new orbit and become a full range commercial vehicle player. With Pininfarina inspired design, the FURIO is set to be a game changer for us and perhaps for the industry, giving the new truck one of the safest, most ergonomic and comfortable cabins that will set new standards. I am confident that just like the BLAZO HCV Series, the FURIO range of ICVs will also set new benchmarks for performance, earnings and deliver better value to customers."
Speaking at the unveil of the ICV range, Rajan Wadhera, President, Automotive Sector, Mahindra & Mahindra Ltd., said, "The Mahindra FURIO bears testimony to Mahindra's capability of bringing the best to Indian customers, since it is based on meticulously gathered customer insights.
The launch of the FURIO comes closely on the heels of the successful introduction of Mahindra's HCV range of trucks, the BLAZO, which also resulted in substantial volume and market share growth for Mahindra. With the addition of this new range of ICVs, MTB will emerge as a complete trucking solutions provider in the Indian CV market." |
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