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| Review meeting-cum-inspection of Kisan Call Centre Jammu held | | |  Early Times Report
JAMMU, Oct 26: Director Extension, Ministry of Agriculture and Farmer Welfare, Government of India, Arun Kumar inspected the working of upgraded Kisan Call Centre Jammu being managed by IFFCO Kisan Sanchar Ltd. He was accompanied by Director Agriculture Jammu, H K Razdan and Director SAMETI, SKUAST-J, Dr K S Risam during inspection and review meeting.
Director Extension from GOI also chaired the review meeting of the various aspects of agriculture which was attended by Deputy Director of Agriculture (Trainings).
Earlier Director Agriculture Jammu welcomed the Director Extension, GOI and said that the new features are expected to give a great boost to the redressal of farmers' issues by way of upgraded Kisan Call Centres.
Director Extension apprised that the upgraded Kisan Call Centres (KCCs) are part of national initiative in which farmers queries are being answered in 22 languages from 21 locations across the country and for the Jammu & Kashmir State the Kisan Call Centre is located at Jammu. These upgraded KCCs recently with inclusion of many new features like improved quality of response, reduced waiting time for answer of the calls, response in local language of farmers and a new quality monitoring system of the Kisan Call Centre. Infusion of modern technology like use of Kisan Knowledge Management System (KKMS) and Artificial Intelligence (AI) for performance monitoring is being introduced. Director also informed that quality monitoring system of Kisan Call Centre is planned to be introduced on the lines of web-based taxi systems like Uber and Ola where performance of Farm Tele Advisors (FTAs) shall be rated by the farmers being answered.
Arun Kumar inspected various technical aspects like timely response to farmers calls, quality replies and asked for classification of farmers call into different categories depending upon types of information sought. |
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