JAMMU, Feb 15: Samsonite, one of the world leaders in travel goods, today announced the launch of its franchise store in Jammu at Wave mall, which is the first of its kind in Jammu and Kashmir. The sprawling 1200 sq-ft store is uniquely designed with modern décor and houses an array of brands such as Samsonite, American Tourister, High Sierra and Lavie. This not only includes travel essentials such as hard and soft side luggage but also other lifestyle accessories such as footwear, belts and wallets. This is the third lifestyle store in Jammu that will offer customers not only in Jammu but also in the rest of J&K a high-quality brand experience with premium products. Speaking on the occasion, Alok Bishnoi, National Director Sales, Samsonite South Asia Pvt Ltd, said, "We have seen the demand grow in Jammu and had felt the need to extend the retail footprint to bring a convenient option to this part of the city. Today, luggage and travel accessories are not mere products of functionality, but they also reflect one's personality by making a style statement. |