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| MFCWL inaugurates two authorized dealerships | | | Early Times Report
JAMMU, Feb 5: Mahindra First Choice Wheels Ltd. (MFCWL), India's No. 1 multi-brand certified used car company, today expanded its presence in North India with the inauguration of two authorized dealerships - National Automobile and Asima Motors - in Jammu.
Both outlets were inaugurated by Yatin Chadha, Senior Vice President - Retail Business, Mahindra First Choice Wheels Ltd. "Jammu is a strategic market for Mahindra First Choice Wheels and I am sure that our association with National Automobile and Asima Motors will help us make further inroads in the market", said Chadha. He further said that with a vision to create a used car ecosystem, they were enhancing and leveraging our physical and online presence and are best positioned in the auto industry to deliver a "Brick and Click" synergy interface for a unique customer experience in our rapidly growing franchisee network across India.
From its humble beginnings in 2007 when its first franchisee outlet was established, MFCWL has achieved a dominant status in retailing of multi-brand used cars in the country. The company is driven by its mission to transform the way used cars are retailed and has made several innovations along the way. |
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